The EVEX Group is pursuing its expansion in healthcare provider software, strengthening its market presence through the acquisition of Opticabase in the UK. This acquisition solidifies the EVEX Group’s position as a leading software provider for opticians and audiologists across Europe.
Opticabase, a notable provider of practice management software, was founded in 2005 by Michael Prais and develops software solutions tailored specifically to the needs of independent opticians. Today, the company serves approximately 500 optometry practices in the UK and Ireland, bringing extensive expertise and years of experience to the EVEX Group.
Through the acquisition of Opticabase, the EVEX Group ensures a long-term development plan for all Opticabase clients and introduces a series of innovative updates to be launched shortly. This acquisition builds on the EVEX Group’s market entry in the UK in 2023, which began with the acquisition of York-based Optix. The EVEX Group now serves over 8,500 locations in 20 countries, uniting the brands Amparex, IPRO, Optix, and Euronet under its umbrella.
Christoph Jost, Managing Partner at FLEX Capital, comments: “The acquisition of Opticabase, with its numerous clients in the UK, is a significant step in our expansion strategy. It strengthens our market presence and brings the EVEX Group closer to its goal of playing a central role in digitizing the sector as a leading provider in Europe.”
Dr. Toni Schmidt, CEO of the EVEX Group, adds: “We are delighted to welcome Opticabase to the EVEX Group. Together, we will reach a significantly larger number of opticians who will benefit from our joint software solutions in the future. Our goal is to significantly advance the digitalization of the industry and provide our customers with future-proof, high-performance solutions that support their practice processes in the long term.”
Michael Prais, CEO of Opticabase, adds: “Opticabase set out on a mission to combine a
practical, easy-to-use software interface and exceptional service levels, a winning formula for our growing customer base. As the sector and the business evolves, we sought a partner to help us invest in new exciting innovations for our customers, ensuring we can offer the most up-to-date capability whilst preserving and enhancing strong customer satisfaction that we have worked hard to build.
We were impressed by the entrepreneurial culture of FLEX Capital and EVEX Group, with their clear vision to disrupt the sector and share expertise and values. EVEX are ideally placed to provide the scale and resources to continue building on our successful operating model for the benefit of all our clients. This partnership will enable us to offer greater scale, expand our capabilities and integrations, and build a market-leading product in the UK. We very much look forward to this next chapter together with EVEX Group.”
Based in Manchester, Opticabase will play a pivotal role in driving the EVEX Group’s expansion and strengthening its position as a leading provider of software solutions for opticians and audiologists in the UK.
About the EVEX Group
Founded by FLEX Capital in 2021, the EVEX Group is one of Europe’s leading providers of software for opticians and audiologists. With over 8,500 client locations in 20 countries and well-established brands such as Amparex, IPRO, Optix, and Euronet, it strengthens its position through strategic acquisitions – most recently through the acquisition of Opticabase in the UK.
A core part of the strategy is the development of web-based industry software, which aims to revolutionize the market with a user-friendly and high-performance solution. Initial features are already available, and the synergies within the group foster the continuous advancement of this innovative software. For more information, visit www.evex-group.com.
