EVEX Group acquires Bludata, establishing market leadership in two of Europe’s five largest markets
The EVEX Group, a portfolio company of FLEX Capital, has acquired the Italian software provider Bludata, a leading developer of ERP solutions for opticians. Founded in 1995, the company is headquartered in Treviso (Veneto) and employs around 40 people. The founders, Pierantonio Bovo (President and CEO) and Maria Chiara Visentin (CEO), will continue to lead the company in their current roles.
With this acquisition, the EVEX Group is now the market leader in Germany and Italy and the number two in the United Kingdom. The group was formed through the combination of IPRO, Amparex and Euronetin the DACH region, as well as Optix and Opticabase in the UK. Bludata offers a fully integrated ERP system for opticians, complemented by numerous add-ons and services. The company is currently finalizing the development of its new cloud-based ERP solution FOCUS CLOUD, which will be offered under a subscription model. FLEX Capital and the EVEX Group have already supported the management team in shaping the market launch and pricing strategy of FOCUS CLOUD.
Strengthening the European market leadership
With the acquisition of Bludata, the EVEX Group continues its consistent growth trajectory across Europe. By entering the Italian market, the group expands its presence in one of Europe’s largest healthcare markets while further strengthening its technological foundation.
“With Bludata, we are not only gaining access to a new market but also to a technologically strong platform and an outstanding team that fits perfectly into our European growth strategy,” says Dr. Tom Kirschbaum, CEO of EVEX Group.
“Bludata ideally complements the existing EVEX portfolio and strengthens the group both technologically and organizationally. Together, we are laying the foundation for further sustainable growth in the European healthcare software market,” says Dr. Toni Schmidt, Partner at FLEX Capital.
A partnership with a long-term perspective
Discussions between FLEX Capital, EVEX, and the founders of Bludata date back to 2022. The merger is the result of a trusting, long-term partnership based on shared values and a clear vision: to drive the digitalization of the European optical industry sustainably.
„Die Zusammenarbeit mit EVEX und FLEX Capital basiert auf gemeinsamen Überzeugungen: Vertrauen in Menschen, Innovationskraft und langfristiges Wachstum – Werte, die Bludata schon immer geprägt haben und es weiterhin tun werden“, sagt Maria Chiara Visentin, Mitgründerin und CEO von Bludata.
“The EVEX Group continues to grow, attracting outstanding companies across Europe to join our platform and our vision. The merger with Bludata marks another major milestone on our path to taking a leading European role in the digitalization of the optical and hearing care industry,” says Christoph Jost, Managing Partner at FLEX Capital.
